By Lauren Ohnesorge – Senior Staff Writer, Triangle Business Journal
A British technology firm confirms it’s picked North Carolina for its new U.S. headquarters.
Iceotope Technologies, which creates cooling solutions for data centers, plans to open its first U.S. office in Research Triangle Park off Davis Drive. Nathan Blom, chief commercial officer, said the short list came down to Austin, Phoenix and the Triangle.
North Carolina was an easy decision, he said.
“We’ve got a group of U.S. staff who are centered out of the Raleigh, Durham, Apex, RTP surrounding areas … but more importantly we were looking for a site that would be able to have a talent pool and close proximity, physically to the types of companies we partner and work with,” Blom said. “That’s the brilliance of RTP, it brings together a critical mass of all the IT companies in the world.”
According to the company, the data center liquid cooling market is expected to triple to more than $10.6 billion by 2028. The new office in RTP houses its sales and marketing operation, as well as a showroom so customers can see the technology firsthand. The plan is to eventually build a mini-lab facility at the site where equipment can be tested before being deployed to customers.
Right now, four people are working out of the space. Iceotope is hiring, starting with sales, Blom said.
Blom describes the technology as an “alternative cooling technology” that can be applied to an entire data center, from computers to storage and networking. As the volume of data has increased in response to technologies such as artificial intelligence and cloud computing, so too has the need for cooling solutions at data center servers.
But Iceotope’s sweet spot is in sustainability.
Blom, who was first introduced to the technology while at a previous role at Lenovo, said the sustainable impact was what attracted him to the job in the first place.
“There’s no stopping this data … so we’ve got to become more efficient at how to produce and use it,” he said.
The preceding article originally appeared on April 9, 2024 at the Triangle Business Journal’s website and is made available here for educational purposes only. This constitutes a ‘fair use’ of any such copyrighted material as provided for in Title 17 U.S.C. section 106A-117 of the U.S. Copyright Law.
